Our mission: preparing you for an unprecedented revolution
Generative AI and soft skills: THE ESSENTIAL DUO to succeed in the most significant transformation of the modern era.
A vision embodied by Salime Nassur
With over 25 years of experience in leading tech companies, including nearly 8 years at Google driving large-scale transformations, Salime Nassur, CEO and founder of maars, is convinced that we are on the brink of an unprecedented revolution. This revolution, driven by generative AI, is not just a technological advancement but a profound shift in how we work, collaborate, and innovate.​
At maars, we firmly believe that this transformation must be approached holistically, integrating both AI capabilities and essential human skills to navigate this new world. Our programs are designed to address AI challenges, not only as a technological tool but as a driver of sustainable transformation that places Soft Skills at the heart of innovation.
Why is this revolution unavoidable?
At maars, we firmly believe that this transformation must be approached holistically, integrating both AI capabilities and essential human skills to navigate this new world. Our programs are designed to address AI challenges, not only as a technological tool but as a driver of sustainable transformation that places Soft Skills at the heart of innovation
*Â McKinsey, Future Today Institute, Goldman Sachs, Commission de l'Intelligence Artificielle
Upcoming challenges include:
Skill transformation
69% of leaders anticipate an increased demand for technical and human skills.​
daptation of organizational processes
Integrating AI requires rethinking workflows, training employees, and creating a culture of innovation.​
Managing corporate culture
The success of AI relies on team buy-in, guided by inspiring, informed, and connected leaders.​
Our method: A unique approach for comprehensive transformation
To meet these challenges, maars offers an innovative methodology that balances strategic vision and pragmatism. We combine our expertise in AI with a focus on developing Soft Skills, ensuring comprehensive and sustainable preparation at all levels of the company.
The 3 pillars of sustainable transformation:
Digital transformation
 Implementing AI and innovative technologies to accelerate performance.
Business transformation
Rethinking operational and commercial models in the AI era.
Cultural Transformation
Building a culture of adaptability, collaboration, and inspiring leadership.
Our promise: transforming each employee into a success actor
At maars, we support each employee, from leaders to operational teams, to make AI and Soft Skills the levers of their success.
We believe that every company can take advantage of this revolution by combining new technologies with a strong and adaptable corporate culture.
Together, let's prepare your teams not only to use AI but to leverage it as a catalyst for personal and professional development.
"We don't just train professionals to use AI; we prepare leaders and teams to embrace a future where humans and technology coexist to achieve exceptional results."
Salime Nassur, Fondateur et CEO de maars
Why Choose maars? A Unique Approach, Guided by Our Values
At maars, our mission rests on five fundamental pillars that embody our work philosophy and approach to transformation.
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Mission
Aligning each individual's values and objectives with those of the company to give meaning and direction to their actions.
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Autonomy
Encouraging continuous learning that allows each employee to become an actor in their own success and that of their company.​
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Action
Achieving ambitious goals through proven techniques and intelligent use of digital tools.​
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Relationships
Promoting quality relationships through better emotional understanding, both internally and externally.​
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Health
Improving the physical and mental well-being of each employee, essential for sustainable performance.
These five values are the key to achieving a transformation that combines technology and humanity, enabling each employee to become an engaged actor aligned with the company's mission.​
Ready to transform your company with maars?
Contact our experts for a personalized assessment session. Together, let's make AI and Soft Skills the drivers of your success.
Book an appointment now and discover how we can prepare your teams to embrace this revolution together.
